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Who we are: The New Mexico Chile Association is a non-profit organization
composed of growers and producers who are fighting to ensure the chile industry remains and prospers in New Mexico.
Why is New Mexico Chile so good?
· In the Southern part of the state where much of the chile is grown, there are 350 days
of sunshine each year ·
Chile craves warm, dry weather and warm
soil. We can deliver! ·
Varieties are grown with NM climate, soil
and agricultural practices in mind
What Chile Means to New Mexico · What oranges are to Florida and Idaho is to potatoes,
chile is to New Mexico! ·
This crop
defines our state. Our state question is: Red
or Green? · It is consumed by many at every meal! · Celebrated at festivals all over the state · It is contributes significantly to the states economy · The unique cuisine of NM, our chile is a major reason
hundreds of thousands of tourists visit the state each year. http://www.keepnewmexicogreen.org
What is Happening to NM Chile? · Industry is in a steep decline
·
34,500 Acres were harvested in 1992, only 8,800 were harvested in 2010
·
China is trying to corner the world oleoresin market which accounts for 30% of NM acreage
·
Foreign companies are taking advantage of their reduced regulation and cheap, plentiful labor
·
Imports account for about 82% of chile consumed in the U.S. – automation is the only solution
·
Sometimes chile is sold labeled as “Hatch” or “NM Grown” when it comes from outside NM or
even the U.S. 
Key Findings 2009 Consumer and Restaurant Survey
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Platinum Sponsor:
Bronze Sponsor:
Key Partner:
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